Everything costs willpower.
Spend wisely.
Willpower is nothing new in the world of health, fitness, and behavior change. It’s so familiar, most people won’t even click to this page thinking they know what willpower is all about.
So nice job, you! Your open mindset and willingness to explore will take you far 😄
Without an intentional approach to using willpower, even the most motivated people struggle and quit.
We hate seeing good people lose belief in themselves and what they’re capable of.
Our approach is here to change that.
1) Willpower is the currency of action
We view willpower as money because every action, inaction, and choice you make costs willpower.
And like money, there’s only so much willpower to act and make impactful change. It’s crucial to focus spending on behaviors that move the needle the most.
If you have 10 bricks of willpower and everyday life leaves you just one for your health, where is the best place to spend it?
Finding that answer is what we do best.
2) Dodge willpower traps
Spending willpower on the wrong things is a fast road to burnout. “Just do it” is catchy but not a long-term strategy; it leaves you trying hard but struggling to keep up.
We help you steer clear of willpower sinks that just aren’t worth it.
3) Spend $1, make $100
Sound like a business scam? Not when you’re spending your willpower on systems.
Systems are intentional, high return behaviors that are like a trampoline: put in a bit of effort the right way and you fly a LOT higher.
Our approach: spend willpower on the one action that yields 100 positive outcomes, maximizing your personal ROI.
Done repeatedly, this builds crazy momentum to take you through plateaus and over the bumps of life.
4) Smart spending makes it all easier
Building systems means results happen more naturally and stick around with less effort.
We want you to make as little change as possible to get everything you could hope for.
Spending willpower on the right priorities is your way forward.
Want to learn more?
Keep reading: How This Works
Check out: Why Choose Us